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AI Perceives, But Does It Think? What AI Teaches Us About Curiosity
Companies that see AI as a substitute for human insight will struggle to adapt to change. Those who see it as a tool to enhance...
Feb 71 min read


How Small Companies Can Use AI to Test New Product Concepts Online
Launching a new product is often a high-stakes endeavor, especially for small businesses. Without the resources to conduct extensive...
Dec 10, 20245 min read


Cognitive Biases in Ad Campaigns and the Role of AI: A Deep Dive into Persuasion and Technology
Advertising has long relied on understanding human psychology to craft compelling messages that resonate with audiences. One of the most...
Sep 18, 20246 min read


Avoiding AI Traps: How to Harness AI for Creativity Without Losing Your Edge
Artificial Intelligence (AI) is undeniably transforming the landscape of creativity and problem-solving. From generating art and music to...
Sep 4, 202410 min read


Brainstorming with AI: A Game Changer in Creative Output
The introduction of artificial intelligence (AI) into the brainstorming process is proving to be a game-changer. From new product...
Jul 31, 20244 min read


Why AI Can Hinder Team Creativity
AI’s capabilities in data processing and pattern recognition are undeniable, its role in group creative productivity has sparked...
Jul 30, 20245 min read


Are you 80% angry and 2% sad? Why ‘emotional AI’ is fraught with problems
AI that purports to read our feelings may enhance user experience but concerns over misuse and bias mean the field is fraught with...
Jun 24, 20241 min read


Gen AI’s second wave
Generative AI is here to stay. As the novelty wears off, companies must figure out how to implement the technology to create real value....
May 29, 20241 min read


Can AI Help Your Relationship?
How good is artificial intelligence at solving those knotty interpersonal problems that can strain our relationships? Read the article...
May 16, 20241 min read


Is AI Manipulating and Deceiving Users through Persuasion?
According to research by Google DeepMind, advanced AI systems can have the ability to manipulate humans. The research further dives into...
May 5, 20241 min read


The Paradox of AI-Assisted Genius: Unleashing Creativity Yet Failing Humanity
In a world increasingly dominated by artificial intelligence, the quest to redefine creativity has become central to the ongoing...
May 2, 20245 min read


Unlocking Consumer Desires: The AI Revolution in Marketing and Sales
In a dynamic shift towards digital innovation, companies are increasingly harnessing the power of artificial intelligence (AI) to mine...
Apr 16, 20241 min read


AI Chatbots Predict 2024’s Hottest Trends In Social Media And Ad Tech
AI CHATBOTS PREDICT SOCIAL MEDIA TRENDS FOR THE COMING YEAR With generative AI being used in a plethora of ways across the marketing and...
Jan 10, 20241 min read


TechCrunch uses AI to redefine marketing strategies
We used OpenAI to improve our SEO ranking on Google, which had positive results across the board. In less than a year, our site’s organic...
Jan 10, 20241 min read


Can AI Outperform Human Creativity
Are we right to be afraid of AI? Are we at a precipice? This article clarifies where things are today, and where they are very likely...
Dec 13, 20231 min read
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